Why you should write your competitor’s business plan

This is an interesting idea - write your competitors' business plan. At Tangent West, we operate in a way that few others can. While some might call us generalists, the truth is we are deeply specialized in a few key areas where there is virtually no competition. For example, when it comes to finding Executive Assistants for C-level executives in Denver, no one does it better. We’ve spent over a decade building relationships with both executives and assistants, earning their trust through discretion and confidentiality. Many of the candidates we represent can’t be found on LinkedIn or social media—they require a level of security and confidentiality that we are uniquely positioned to provide.

Another area where we excel is the New Orleans market. While there are other firms in the area, none come close to matching our years of experience and deep-rooted connections. This local expertise gives us an edge that is hard to replicate.

Our ability to handle C-level searches is another strength that sets us apart. These placements aren’t just about filling a role—they’re about understanding the goals, needs, and nuances of the executives we work with. Because of the personal relationships and friendships we’ve cultivated over the years, we’re able to present opportunities to top executives in a way that is both thoughtful and impactful.

As we approach year-end, it’s worth reflecting on what has brought us this far and how we can continue to build on that success. Whether it’s doubling down on our niches, finding new ways to support our clients and candidates, or exploring untapped opportunities, the possibilities are exciting.

Why you should write your competitor’s business plan

It’s not just an exercise when launching a new business. Here’s how to think deeply about your competition during times of change.

Read in Fast Company: https://apple.news/ASiQ3EgWnTjquKoM9FOxyJw

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